Artemis Designs LLC · A principal-led design studio
One hand, every medium.
A floor plan, an app, and a wordmark are the same act performed at different scales. Artemis Designs draws systems — physical, virtual, or both at once — from first survey through the day they get built.
Most studios stop at the edge of their medium. A brand consultancy hands off a logo; an interiors firm hands off a plan; a product team ships a screen. The seams between them are where the work usually falls apart.
Artemis Designs is built to hold the whole thing. The same practice that names a company can specify its lighting, run the research that decides its pricing, and draw the app its customers will actually use. Consistency stops being a slide in a deck and becomes a property of the thing itself.
The method comes from architecture, because architecture has the oldest solution to this problem: you survey what’s there, you scheme options, you produce a set precise enough to build from, and you stay on it until it’s built. That works for a lobby and it works for a checkout flow.
Five codes, one set.
A drawing set organizes itself by discipline, not by sequence — a sheet is architectural or electrical, never “third.” Artemis works the same way. Every discipline carries its own unit of measure.
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Brand systems
Naming, positioning, and the marks and rules that hold a company together across every surface it touches — including the ones it hasn’t built yet.
- Naming and positioning
- Marks and wordmarks
- Type and color systems
- Guidelines and asset libraries
- Packaging, print, and signage
Drawn at 1:1 Identity is always actual size -
Market research
The survey that comes before the scheme. Who is already in the room, what customers actually do versus what they say, and where the opening is.
- Competitive and category landscape
- Customer and stakeholder interviews
- Survey design and analysis
- Pricing and positioning tests
- Opportunity briefs you can act on
Drawn at 1:n Sample to population -
Interior environments
Space that behaves. Plans and details drawn to the tolerance a contractor can build from, with the finishes, lighting, and furniture specified rather than suggested.
- Space planning and circulation
- Millwork and fixture detail
- Material and finish schedules
- Lighting design
- FF&E specification and sourcing
Drawn at 1/4" = 1'-0" Standard plan scale -
Applications — iOS and web
Product design that survives contact with engineering: flows, states, edge cases, and a component system that holds up after the first release.
- Product definition and scoping
- Flows, wireframes, and prototypes
- Interface design for iOS and web
- Design systems and component libraries
- Specs and handoff to engineering
Drawn at 393pt @3x Points, not pixels -
Systems — physical or virtual
The work that doesn’t have a department. How a service actually runs, how people move through a space, how a process hands off to the next one. If it has parts and they have to agree, it can be drawn.
- Service blueprints and journey design
- Wayfinding and signage programs
- Operations and process design
- Exhibits, events, and fabrication
- Hybrids of the physical and digital
Drawn at N:N Parts to relationships
Survey, scheme, set, site.
Four phases, in order, because each one is only possible once the last is done. Every engagement runs this way regardless of medium.
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Phase 1
Survey
Measure what’s actually there before proposing anything: the market, the users, the building, the existing brand, the constraints nobody wrote down. Ends in a brief you can disagree with in writing.
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Phase 2
Scheme
Two or three real directions, developed far enough to judge and different enough to matter. Not one answer defended, and not thirty variations of the same idea.
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Phase 3
Set
The chosen direction taken to buildable precision — drawings, schedules, specs, components, and the decisions written down. Whoever builds it shouldn’t have to guess.
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Phase 4
Site
Staying on it through fabrication, build, or ship: reviewing what comes back, answering questions, and revising the set when reality argues. This is where quality is kept or lost.
A small studio, on purpose.
Artemis Designs is principal-led and takes a limited number of projects at a time. The designer who scopes the work is the one who draws it, and the one who answers the contractor’s question at 7am. Nothing is handed down to a junior team after the pitch.
Work runs through Artemis Designs LLC. Proposals, agreements, insurance, and invoices are issued in the company’s name, which means procurement, legal, and accounts payable all have something to point at. Specialists — engineers, fabricators, developers, photographers — are brought in under the same contract when a project needs them.
Ways to work together
- Project
- A defined scope with a fixed fee and a set of deliverables. Most work starts here.
- Retainer
- Ongoing design capacity by the month for teams that ship continuously.
- Advisory
- Short engagements to review, direct, or unstick work your team already owns.
Message sent
It’s with the studio now. You’ll get a reply from info@artemis-designs.net, usually within two business days.